Articles from Luma AI
Luma AI, the frontier artificial intelligence company building multimodal AGI, today introduced Ray3 Modify - a next-generation workflow that allows real-life actor performances to be enhanced with AI, enabling creative teams to produce Hollywood-quality performances and scenes. Ray3 Modify allows editing recorded footage in incredible new ways and is a visual effect powerhouse rolled into a single model. Available now on Luma AI’s Dream Machine platform, Ray3 Modify addresses one of the fundamental limitations of early AI video systems: their inability to reliably follow and preserve human performance.
By Luma AI · Via Business Wire · December 18, 2025
Luma AI, the frontier artificial intelligence company building multimodal AGI intelligence and known for its flagship product Dream Machine, today announced a major step in its global expansion with the opening of its first international office in London, UK.
By Luma AI · Via Business Wire · December 2, 2025
Luma AI, the frontier artificial intelligence company building multimodal AGI, today announced it has raised $900 million in Series C funding, led by HUMAIN, a PIF company delivering global full-stack AI solutions, with significant participation from AMD Ventures, and existing investors Andreessen Horowitz, Amplify Partners, and Matrix Partners.
By Luma AI · Via Business Wire · November 19, 2025
Luma AI, a frontier generative AI lab, today unveiled Ray3, the first video model built to think like a creative partner. Available now in the Dream Machine platform, Ray3 empowers filmmakers, advertisers, and game developers to move from idea to final cinematic video faster than ever before, while meeting the technical standards of professional production.
By Luma AI · Via Business Wire · September 18, 2025
Luma AI, one of the world's most advanced generative AI companies, and The Clio Awards, the global awards program celebrating the creative industry for nearly 70 years, today announced a landmark partnership to launch the “AI Challenge – Powered by Dream Machine.” This creative brief is designed to inspire and empower the next wave of creative professionals by putting cutting-edge AI video tools directly into their hands and giving them an opportunity to share their ideas on The Clio Awards stage.
By Luma AI · Via Business Wire · September 12, 2025
Luma AI, one of the world's most advanced generative AI companies, today announced the launch of its groundbreaking initiative, “Dream Lab LA” – a bold new initiative headquartered in Los Angeles that combines frontier AI technology with deep expertise in filmmaking. Dream Lab LA is designed as a creative engine room where Hollywood veterans, emerging storytellers, studios, and curious minds come together to shape the next era of storytelling – before it arrives.
By Luma AI · Via Business Wire · July 10, 2025

At AWS re:Invent, Luma AI today announced the upcoming release of its newly updated Luma AI Ray 2 Video Model, which produces videos from text and image prompts in as little as 10 seconds. Developed for general consumers, prosumers, and professionals, the Luma AI Ray 2 Video Model, accessible through Luma AI’s recently launched Dream Machine service, extends Luma’s capabilities as a visual thought partner, enabling users to bring their ideas to life in high-quality, stunning videos that are now up to 1-minute long–from five seconds in the previous model. Additionally, Luma AI and Amazon Web Services (AWS) announced a strategic collaboration that will bring Luma AI’s best-in-class visual AI models to Amazon Bedrock, enabling AWS customers to build and deploy visual capabilities into their AI applications.
By Luma AI · Via Business Wire · December 4, 2024

Luma AI today unveiled a free and subscription-based service that offers a new and intuitive user experience for its wildly popular Luma AI Dream Machine model now available on Web and iOS. With the Dream Machine service, creators everywhere will be able to more easily visually express what’s on their mind, free their imaginations, create stunning visuals, and share their ideas. The company also announced Luma AI Photon Image Model, the most creative, personalizable, and efficient image generation foundation model on the market. Photon Image Model has been purpose built to advance the power and capabilities of Dream Machine for everyone, including creatives, designers, and visual thinkers to help them achieve extraordinary things from directing cinematic stories to visualizing product ideas. In addition, Luma AI announced a new image API for developers and creators to build and scale powerful new creative applications.
By Luma AI · Via Business Wire · November 25, 2024
