Articles from Salsify

With the introduction of 'Angie' and 'Intelligence Suite,' Salsify helps companies drive AI ROI by accelerating and scaling today’s product experience management processes while preparing for the agentic commerce era

New Ecommerce Pulse Report from Salsify and the Digital Shelf Institute finds shoppers switching brands at record levels, with reviews overtaking price and AI adoption going mainstream

BOSTON, Aug. 19, 2025 (GLOBE NEWSWIRE) -- Salsify, the leading Product Experience Management (PXM) platform, today announced the publication of "The PXM AI Manifesto," a no-nonsense guide for digital commerce leaders. The manifesto cuts through the AI hype to provide a clear, assertive, and actionable path for professionals not just to survive but to lead in the coming era of agentic commerce. According to Advanced Web Ranking, as of June 2025, Google’s AI Overviews now appear in more than 50% of all search results. Users interacting with these AI-generated search summaries are clicking through to websites nearly half as often, according to research from the Pew Research Center. These AI-driven shifts in search and shopping behaviors will create growth opportunities for those brands that are positioned to take advantage of them.

Salsify’s 2025 Holiday Shopping Report reveals the rise of AI gift guides, the digital takeover of Black Friday, and a surprising shake-up in what people are buying and why

BOSTON, June 25, 2025 (GLOBE NEWSWIRE) -- Salsify, the leading product experience management (PXM) platform that empowers brands, retailers, and distributors to win on the digital shelf, is thrilled to announce the appointment of Cory McIntyre as Vice President of Global Network. This strategic move underscores Salsify’s dedication to transforming digital commerce through its robust PXM global network.

Salsify’s global GDSN product also now supports additional regions, underscoring the competitive edge that GDSN + PXM unlocks for brand manufacturers

With a track record of uniting global commercial teams, Schrumpf will focus on delivering measurable customer value, deepening strategic partnerships, and driving scalable growth.

New Report from Salsify and the Digital Shelf Institute Reveals How Rising Costs Are Reshaping Consumer Spending in Ecommerce

Enthusiastic Adoption of Salsify PXM Advance Platform, AI Innovation, and Network Expansion Delivers its 7th consecutive year of Double Digit ARR Growth

AI tools, viral trends, and live shopping are fueling seismic shifts in consumer behavior, according to Salsify’s 2025 Consumer Research Report

Forlizzi brings extensive financial expertise, global market strategy experience, and a track record of supporting high-growth software companies at Veracode and Infovista

New consumer research reveals that while 37% of shoppers are buying more frequently due to personalized recommendations, a significant pullback is expected next year

Chaudhari brings strong values, commerce domain expertise, and proven experience in driving next-level global growth at IRI and SGS

Salsify's 2024 holiday shopping report paints a picture of steady consumer spending and self-treating trends

Vizit’s Conversion Optimizer, now integrated with the Salsify PXM Advance platform, drives a 10% surge in ecommerce sales for brands

The Goal of PXM to Optimize Every Digital Touchpoint is within Reach

New version includes AI driven real-time product content validation, new PXM App Center, and Grocery Accelerator, the industry’s first-ever category-wide PXM accelerator

Shoppers like AI-powered virtual shopping assistants (24%), smart size recommendations (23%) and eco-friendly packaging (34%); Night-owl shopping is a trend for 23% of Gen Xers

Salsify joins global industry leaders as Alliance surpasses important milestone of 100 members

Salsify receives highest possible scores in 12 criteria including product data enrichment and quality, syndication, API architecture and back-end extensibility, innovation and roadmap

IndiePet's Open Catalog, powered by Salsify, marks a transformative shift in the pet industry and ushers in a new era of product content collaboration

Salsify customers can centralize content and streamline syndication through NIQ Brandbank to their network of retailers’ digital shelves

With more than 1,200 customers worldwide, Salsify empowers Australian brands like Kraft Heinz Australia with unified product content for exceptional omnichannel product experiences

Private labels take the lead as product prices soar; 63% of shoppers turning from top-shelf brands to lower-shelf alternatives

-New AI accelerator helps brands quickly generate high-quality product content; 55% of consumers don't buy products online due to bad product content