Articles from Stitch Fix

Stitch Fix, the leading online personal styling service, today revealed the top trends and style influences on women’s fashion of 2025. Drawing from its billions of client data points on style and fit preferences, and insights from Stitch Fix’s Stylists, the styling service also announced Chili Red as its 2026 Color of the Year and the fashion shift expected to define the year ahead.

Stitch Fix, the leading online personal styling service, announced today the launch of Stitch Fix Vision, an inspirational style visualization tool powered by GenAI (generative artificial intelligence). Now in beta, Vision offers an innovative and convenient approach to style discovery, providing clients with personalized imagery of their likeness in a wide array of shoppable outfit recommendations based on their own style profile and the latest fashion trends.